(Last Updated: November 6, 2019)
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Upwardly Review: Charges, App to Invest in Mutual Funds

  • While talking about mutual fund investment platforms in India, Upwardly deserves a mention here. So, let's pen down an exclusive Upwardly review covering its charges and benefits. You'll also get familiar to Upwardly App to invest in mutual funds online.

    “TARGET”, it has a different ring to it, isn’t it? You go to your boss or doctor or your counsellor or any professional, everyone talks about targets. In my opinion, targets motive us to move ahead. Every industry and sector nowadays work on target based approach for its various function. Then why not our investments are target based?

    So, this brings me to our new topic for discussion, “A target based investment platform: UPWARDLY”.

    Our first and most important question is:
    What is Upwardly?
    Upwardly is a Bengaluru based “Investment Platform Company” which aims at serving their consumers, to enhance their income and to allow you to fulfil your desires, aspirations, and dreams.

    This investing platform allows its user to set up financial goals and then decide their investment portfolio. As an investor you can directly invest in mutual fund through an open market with no middle or broker.

    Upwardly Account: How to create an account?
    You can access the Upwardly login portal through an online website. You can register yourself, either by using your Google+ login or create your login by providing simple details viz., email id, password, Country, mobile number
    Note: This website is owned and operated by Triskaidekaphillia Solutions Private Limited

    Upwardly Account opening Fees
    This mutual funds investment platform operates on “NO BROKERAGE” policy and is a free account facility. Thus opening, transacting and managing your account and portfolio on Upwardly is “free of cost”.

    But, the platform does charge for annual maintenance cost for account operating on the application. Even though the account is free, all statutory cost for operating the investment through the stock exchange and banks will apply as usual.

    Why choose Upwardly?
    Upwardly continuously monitors your portfolio and navigates the user through different investment option to achieve their targeted goal.

    It provides three basic investing options to choose:

    • Investor (of age less than 35 years)
    • Investor (of age more than 35 years)
    • Skilled investor

    Depending on the investor’s skill buckets, Upwardly team provides suggestion and navigates their user through various investment options. Apart from dedicated wealth advisors the platforms are highly secure thus all your data and investment is safe.

    There are no minimum funds required for investing under this platform. You can start with Rs.100 itself.

    Upwardly App
    You can easily download the Upwardly Mutual fund app, SIP Calculator for free. Upwardly offers an investment app to invest online in mutual funds.

    Upwardly App Features:

    • Invest online in mutual funds. All AMCs are supported by this app.
    • Get access to SIP returns calculator and calculate your returns on SIP investments.
    • You can invest SIP or lump-sum through Upwardly app.
    • Gain expert advisory services to meet your financial goals.

    Let’s replay the complete above report,

    • Personalized advisory services based on needs.

    • Targeted investment solutions.

    • Free account opening facility.

    • A user-friendly app to track, redeem or top up your investments.

    However, there are numerous such investment sites and apps to support investors. Many of them coming up with "Free Account Opening" and "Zero brokerage Models". One gets confused which one to choose.

    Overall, Upwardly sums up for a good option to choose and direct your funds towards them. After analysing the complete details I would like to say “ Upwardly would take your earnings upward and maybe sky rocket***. So, it may prove good to invest through Upwardly!

    Important: Mutual fund investment platform "Upwardly" got acquired by "Scripbox": the digital investment startup in India.

    Of course, depending on the risk profile and market conditions. What do you say? Do share your feedback on any of the mutual fund platforms in India.

  • As of today, Upwardly has been acquired by Scripbox, the popular online investment platform.

    The whole team of Upwardly will work with Scripbox now. This seems to be a big and profitable move by the acquirer since this collaboration adds to their overall market presence and customer base.

    Don't you think this is a giant step, probably at the right time when other big market players like Zerodha and Paytm Money are gaining popularity? Do share your views.

  • @ftForumMod Hi thanks for updating. Yes, I also heard that Scripbox has acquired its competitor, the Mutual fund platform Upwardly recently.

    So, this combination or acquisition has given more leverage to Scripbox investment platform. A lot of buzz going around in the investment world. Let's see how it goes on! And, how this impacts other popular mutual fund platforms in India.

  • @Trader-buddy Yes, the fintech startup Scripbox has acquired Upwardly now. "Collaboration is better that competition" as CEO of Upwardly said.

    This will surely strengthen their presence in the investing world. A wise and solid move of clubbing two popular online investment platforms into one. This shall surely be a turning point for both of them.

  • @Ishu I agree to you. This massive step of merger between the two fintech platforms "Upwardly" and "Scripbox" can prove really fruitful. A wise business strategy implemented at the right time when there are whole lot of existing and emerging players in the investing market.

    Of course, this shall add to their client base and enhance the overall business growth. This is my opinion. What do you feel?

  • @Trader-buddy Good points to read! Since the Upwardly and Scripbox merger, what major changes have been observed in their functioning? Are there any new features or positive or negative aspects an investor must be aware of? Please discuss any important highlights.

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